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About Me
- Stephen
- Organizational learning architect and strategist in the Houston area with over sixteen years experience in the organizational learning and development field. B.S. from Abilene Christian University, M.A. from University of Phoenix and currently pursing a Ph.D. in Organization and Management.
3 comments:
In Lisa Johnson's Mind Your X's and Y'S she describes the 10 cravings fueling this "always on" generation of Gen X-ers (62.1 million) and Gen Y-ers (74.2 million) including a chance to:
1. Shine in the spotlight
2. Raise my pulse
3. Make loose connections
4. Give me brand candy
5. Sift through the clutter
6. Keep it underground
7. Build it together
8. Bring it to life
9. Go inward
10. Give back
The "how" behind these cravings or motivators is just as important as the "why".
If one craves the spotlight, HOW does the the SN setting satisfy the spotlight craving?
If one craves a pulse-raising experience, HOW does the SN setting satisfy this craving?
The answers to these questions are very individualized; however, there are obviously patterns and trends that have widespread appeal -- and which can serve as the foundation upon which individuality can be achieved.
Can you say myspace.com?
GK-I believe you are correct that the answers will be very individualized.
I also like your question: "How does the the SN setting satisfy the spotlight craving?"
For me, the answer is they have the opportunity to "risk" posting whatever they want without it being edited, banned, or whatever.
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